Diary Studies
Diary studies involve participants recording their experiences and interactions with a product or service over a certain period of time. Participants keep a diary of their activities, thoughts, and feelings related to the product or service being studied.
When to use
When to use: Diary studies are useful for gaining insights into how users interact with a product or service in their natural environment. They can help identify pain points and opportunities for improvement.
Pros
- Provide in-depth and detailed information about users’ experiences over time
- Allow researchers to gain insight into user behavior in a natural setting
- Help identify areas for improvement in a product or service
Cons
- Participants may not be consistent in recording their experiences
- May be difficult to recruit participants who are willing to commit to recording their experiences over an extended period of time
- Data analysis can be time-consuming and labor-intensive
Learn more in the User Research: Comprehensive Guide article.